Today we have the ability to introduce to consumers a new service that is called “Hypnos Expert”, a virtual communication between a specialist and the consumers that together observe, talk about, and “design” acts and the environment to make their sleep better. On the next level, consumers with Virtual Reality devices will have the ability to see the changes that specialists suggest in real-time.
Public events like pillow fights can be organized in order to inform people about sleep issues. Furthermore, in stores, dark spaces with luminous stripes guide people through a mockup “home” and teach them how their sleep or night toilet experience can change with small adjustments.
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